Articles on verification.

We share our approach and field experience on product authentication, traceability, regulation and brand protection.

Articles

Regulation · 19 August 2026

The EU Digital Product Passport: Timeline and Exporter Guide

What the EU Digital Product Passport is, which sectors come first, and what Turkish manufacturers exporting to the EU should prepare for today.

7 min read
Approach · 12 August 2026

Tracking is not enough: why verification is a separate layer

Traceability records the path a product took; only a separate verification layer tells you that the product in your hand really is that product.

2 min read
Regulation · 8 August 2026

The timeline ahead of manufacturers: where to start

Preparing for traceability obligations starts with data: four things you can record today, a practical test of readiness and the first step.

3 min read
Brand protection · 31 July 2026

The Scale of Counterfeit Trade in the 2025 OECD and EUIPO Data

Global counterfeit trade reached USD 467 billion in the 2025 OECD and EUIPO report. The figures, the method, shipment formats and Türkiye's place.

7 min read
Approach · 22 July 2026

Marking, labels or digital monitoring: which fits your brand?

Packaging marking, numbered labels and digital monitoring: choosing the right method, or combination, by looking at where your product struggles.

3 min read
Brand protection · 10 June 2026

A brand is protected on two fronts at once

Counterfeits on the shelf, unauthorised listings online: two fronts run by different methods and teams, which explain each other once they share a record.

3 min read
Technology · 28 May 2026

What does an invisible signature add to a product?

An invisible signature in the packaging shows, by phone, whether a pack is yours when doubt arises: what the brand owner can prove and who can check.

2 min read
Approach · 14 May 2026

Where does brand protection start?

Brand protection starts with an inventory of products, markets and packaging. Then you name the type of risk you face and build protection in order.

3 min read

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