INDUSTRY
Textile & Fashion
Imitation that multiplies at the speed of fast fashion; we make the brand verifiable from label to thread.
INDUSTRY THREATS
What does counterfeiting look like in this industry?
Counterfeit product
The logo and design are copied identically; the product is placed on the market with packaging indistinguishable from the genuine.
Parallel import
Products manufactured for other markets are brought into the country through unauthorized channels and disrupt the price balance.
Label fraud
By falsifying origin, content and care labels, a low-quality product is sold with the brand's value.
OUR APPROACH
We develop a solution specific to Textile & Fashion
Not a ready-made product package; starting from our entire technology and product family, we design a solution specific to your industry.
Physical product verification
PHYSICAL LAYER
With security elements embedded into the product and the woven label, the originality of every unit is made verifiable in the field.
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Digital brand monitoring
DIGITAL LAYER
Counterfeit listings and unauthorized sellers on marketplaces and social media are monitored and detected.
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Industry-specific development
TAILORED SOLUTION
Based on your threat map, the right components are selected from our technology and product family to build a tailored solution.
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FAQ
Frequently asked questions
Does the invisible mark affect the fabric's texture?
No. The invisible mark integrates into the production flow; it does not change the product's appearance, texture or color.
From which point is verification done?
Verification can be done within seconds with field equipment at every point from the production line to the retail shelf.
Are digital and physical protection obtained together?
The two operate independently; used together, the last foothold counterfeiting could cling to is closed as well.
TEXTILE & FASHION
Let's protect your Textile & Fashion brand together.
We know your industry. Let's determine the right product combination together.
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